<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Wed, 30 May 2012 16:18:26 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>The Stone Road Blog</title><subtitle>Patter</subtitle><id>http://www.thestoneroad.com/patter/</id><link rel="alternate" type="application/xhtml+xml" href="http://www.thestoneroad.com/patter/"/><link rel="self" type="application/atom+xml" href="http://www.thestoneroad.com/patter/atom.xml"/><updated>2012-05-25T15:07:00Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.11.81 (http://www.squarespace.com/)">Squarespace</generator><entry><title>Interchangeable Video Production Lenses...</title><id>http://www.thestoneroad.com/patter/2012/5/25/interchangeable-video-production-lenses.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2012/5/25/interchangeable-video-production-lenses.html"/><author><name>Stone Road</name></author><published>2012-05-25T15:04:55Z</published><updated>2012-05-25T15:04:55Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"On this week&rsquo;s &ldquo;Reel Rebel&rdquo;, Stephen Schweickart of&nbsp;<a href="http://www.vscreen.com/" target="_blank">VScreen,&nbsp;</a>gives us a quick rundown about the importance of, and basic differences between the various types of lenses you can use if you&rsquo;re knowledgeable enough to shoot video with a DSLR camera, or other video camera that supports interchangeable lenses". &nbsp;To read the entire REEL SEO article by Mark R. Robertson, click <a class="offsite-link-inline" title="http://www.reelseo.com/interchangeable-lenses-video/" href="http://www.reelseo.com/interchangeable-lenses-video/" target="_blank">here</a>.&nbsp;<span><br /><br /></span></p>]]></content></entry><entry><title>Search optimize that video, yo</title><id>http://www.thestoneroad.com/patter/2012/5/18/search-optimize-that-video-yo.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2012/5/18/search-optimize-that-video-yo.html"/><author><name>Stone Road</name></author><published>2012-05-18T11:51:41Z</published><updated>2012-05-18T11:51:41Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"Many website owners struggle with handling video content as a standard  part of their website content workflow. Brightcove, in their <a href="http://blog.brightcove.com/en/2012/05/integrating-video-your-website-cms" target="_blank">May Bright Ideas</a> installment talks about the importance of doing just that and Jeff  Whatcott talks with Shiri Friedman, Manager of Technology Partnerships  at Brightcove. They give a good list of reasons as to why you would want  to integrate and a list of content management systems (CMS) they&rsquo;ve  already got integration initiatives with. If you&rsquo;re looking to move to a  new CMS or get video into your existing one this could prove helpful."&nbsp; To read the entire article, click here: <a style="color: #003399;" href="http://www.reelseo.com/website-video-cms-integration/#ixzz1vDmfSU1v">Five Benefits of Integrating Video into Your Website's CMS: Brightcove Bright Ideas</a> <a style="color: #003399;" href="http://www.reelseo.com/website-video-cms-integration/#ixzz1vDmfSU1v">http://www.reelseo.com/website-video-cms-integration/#ixzz1vDmfSU1v</a></p>
<div style="overflow: hidden; color: #000000; background-color: #ffffff; text-align: left; text-decoration: none; border: medium none;"></div>]]></content></entry><entry><title>Look its a bird, a plane, a video drone...</title><id>http://www.thestoneroad.com/patter/2012/5/17/look-its-a-bird-a-plane-a-video-drone.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2012/5/17/look-its-a-bird-a-plane-a-video-drone.html"/><author><name>Stone Road</name></author><published>2012-05-17T23:24:19Z</published><updated>2012-05-17T23:24:19Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"The average episode of <em>Top Gear</em> runs around $1 million to  produce. But those high-style, high-flying &ndash; and incredibly expensive &ndash;  aerial shots just got slightly more affordable with the introduction of a  new quadrocopter specifically developed for shooting automotive action.</p>
<p>Christopher Kippenberger and his Berlin, Germany-based production company, <a href="http://kippenberger-racing.de/">Kippenberger Racing</a>,  have been hard at work over the last few months putting the finishing  touches on a customized drone capable of shooting high-resolution video.  And unlike a helicopter rental, which can easily run tens of thousands  of dollars after insurance, fuel, pilot costs and airspace approval,  Kippenberger&rsquo;s quadrocopter will only set you back around $5,000 after  the two-man operation builds you a made-to-order drone.</p>
<p>&ldquo;We wanted to make it as small [and light] as possible,&rdquo; Kippenberger  told Wired. &ldquo;The price point has to be very attractive without the  ridiculous markup [of other] UAVs on sale.&rdquo;"&nbsp; To read the entire Wired.com article, click <a class="offsite-link-inline" title="http://www.wired.com/autopia/2012/05/drone-auto-vids/" href="http://www.wired.com/autopia/2012/05/drone-auto-vids/" target="_blank">here. </a></p>]]></content></entry><entry><title>Telestream: Live Video Production...</title><id>http://www.thestoneroad.com/patter/2012/5/17/telestream-live-video-production.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2012/5/17/telestream-live-video-production.html"/><author><name>Stone Road</name></author><published>2012-05-17T23:20:26Z</published><updated>2012-05-17T23:20:26Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p><span class="story"><big><strong>Telestream&reg; has announced new capabilities for its <em>Wirecast</em>&reg; live video production and streaming software...</strong></big>
<p>...that will allow a greater number of partners to easily integrate <strong><em>Wirecast</em></strong> directly into their live streaming services. Building on <strong>Telestream</strong>&rsquo;s  success in prior partnerships with larger media companies, the new  offerings bring Wirecast&rsquo;s high-quality live video production  capabilities to more users. A new, easy-to-implement SDK allows the  partner&rsquo;s site to appear as a destination directly in Wirecast. Once  implemented, users simply select the partner site from a drop-down menu  on the Wirecast user interface to log-in to their accounts. In addition,  the new SDK allows partners to specify the custom encoding presets they  would like to utilize to ensure the highest-quality broadcasts for  their users.&nbsp; To view the entire article, click <a class="offsite-link-inline" title="http://www.satnews.com/cgi-bin/story.cgi?number=1967192859" href="http://www.satnews.com/cgi-bin/story.cgi?number=1967192859" target="_blank">here.</a></p>
</span></p>]]></content></entry><entry><title>Hello and Goodbye...</title><category term="apple"/><category term="random musings"/><id>http://www.thestoneroad.com/patter/2011/10/6/hello-and-goodbye.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2011/10/6/hello-and-goodbye.html"/><author><name>Stone Road</name></author><published>2011-10-06T13:19:06Z</published><updated>2011-10-06T13:19:06Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p><span>When I graduated high school &ldquo;back in the day&rdquo;, the premiere parent gift was an electric typewriter.&nbsp; Sure you had a choice of a manual typewriter--but with an electric, you possessed the ability to time travel with the auto correct button. <span class="full-image-float-right ssNonEditable"><span><img style="width: 200px;" src="http://www.thestoneroad.com/storage/macplus.jpg?__SQUARESPACE_CACHEVERSION=1317911352021" alt="" /></span></span><br /></span></p>
<p>Auto correct.&nbsp; Mistake.&nbsp; No problem.&nbsp; Push button,&nbsp; letter ball whirls, carriage backups, hammer strikes, splattering each errant letter with an outline of white. &nbsp;<span>&nbsp;</span>I was amazed.&nbsp; Sold.&nbsp; For what seemed hours, I would spell swear words--and then erase them, giggling along the way.</p>
<p>In college, I typed every poorly written paper on my glorious, beloved Olympia electric.&nbsp; With its bulky black plastic case, I could lug it to a lovely co-ed&rsquo;s room to show off my Auto correct button.&nbsp; Ahhh college. &nbsp;</p>
<p>This was my world of technological wonder until...the day. &nbsp;</p>
<p>A wealthy college friend had purchased a Mac Plus, and had summoned all into his room to marvel. &nbsp; Curious to know why the world had stopped, I waited in a geeky queue to enter his packed steamy shrine. &nbsp;</p>
<p>Wonderful, weird, enchanting, the moment I saw her, I knew I had found my life partner. &nbsp; The Olympia now seemed so...barbaric.&nbsp; The Mac...elegant.&nbsp;</p>
<p>Upon graduating college, I begged, borrowed, and finally purchased a Mac Plus (with a &lsquo;speedy&rsquo; Image Writer dot matrix printer) for close to $4,000.&nbsp; A bargain, I thought.</p>
<p>I was a recluse the first two weeks I owned that Mac--a young geek, with a beautiful machine, creating, playing, gaming, enjoying...alone.&nbsp; It was just the two of us, and the troubles of the world mattered little.&nbsp; My life had changed.</p>
<p>In our basement, in its original box, sits that Mac Plus--my lovely wife wonders why.</p>
<p>But every so often, I will venture to the basement, open the box and take a peak. &nbsp;</p>
<p>Today, was one of those days--she still makes me smile.</p>
<p>Thank you Steven Paul Jobs.</p>]]></content></entry><entry><title>Rejoice...FCP is back, baby</title><category term="FCP"/><category term="apple FCP editing"/><category term="production news"/><id>http://www.thestoneroad.com/patter/2011/9/2/rejoicefcp-is-back-baby.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2011/9/2/rejoicefcp-is-back-baby.html"/><author><name>Stone Road</name></author><published>2011-09-02T15:29:16Z</published><updated>2011-09-02T15:29:16Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p id="story_continues_1" class="introduction">"Apple has put an older version of its Final Cut video editing software on sale, after complaints that its replacement was not good enough for professional work.</p>
<p>Final Cut Studio, which includes Final Cut Pro 7 is available for &pound;834 through the company's telephone sales line.</p>
<p>Its recently introduced Final Cut Pro X received mixed reviews, with editors criticising the removal of key features." &nbsp;To read the entire article, click <a class="offsite-link-inline" title="http://www.bbc.co.uk/news/technology-14762758" href="http://www.bbc.co.uk/news/technology-14762758" target="_blank">here</a>.</p>]]></content></entry><entry><title>Finally...iPhone 5 coming to Sprint (our official carrier)</title><id>http://www.thestoneroad.com/patter/2011/8/24/finallyiphone-5-coming-to-sprint-our-official-carrier.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2011/8/24/finallyiphone-5-coming-to-sprint-our-official-carrier.html"/><author><name>Stone Road</name></author><published>2011-08-24T15:52:20Z</published><updated>2011-08-24T15:52:20Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"<a class="link11unvisited companyRollover" href="http://online.wsj.com/public/quotes/main.html?type=djn&amp;symbol=S">Sprint Nextel</a>&nbsp;Corp. will begin selling the new version of the Apple iPhone in mid-October, people familiar with the matter said, filling a huge hole in the No. 3 U.S. carrier's lineup and giving&nbsp;<a class="link11unvisited companyRollover" href="http://online.wsj.com/public/quotes/main.html?type=djn&amp;symbol=AAPL">Apple</a>&nbsp;Inc. another sales channel for its popular gadget."&nbsp;<span>Readmore:&nbsp;<a href="http://online.wsj.com/article/SB10001424053111903327904576526690675657466.html#ixzz1VxiYJOWr">http://online.wsj.com/article/SB10001424053111903327904576526690675657466.html#ixzz1VxiYJOWr</a></span></p>]]></content></entry><entry><title>Non Linear Editors and a Rotten Apple?</title><category term="apple FCP editing"/><category term="production news"/><id>http://www.thestoneroad.com/patter/2011/7/19/non-linear-editors-and-a-rotten-apple.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2011/7/19/non-linear-editors-and-a-rotten-apple.html"/><author><name>Stone Road</name></author><published>2011-07-19T17:19:40Z</published><updated>2011-07-19T17:19:40Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"So, Michael Jackson is dead and Final Cut Pro X is out, and most people prefer the older versions of each. Most can also agree on Michael Jackson's fate&mdash;making a lot more albums from beyond the grave&mdash;but people aren't so sure about Final Cut Pro's future.</p>
<p>The FCP X launch, and the discontent surrounding the new product, fed into a larger anxiety about Apple's intentions for the pro Mac market. Was FCP X just a single, poorly handled event or was it an indication of Apple's direction from now on, media pros be damned? With all this talk of bringing iOS features "back to the Mac," is OS X about to lose its luster for content creation? Is the Mac Pro going the way of the XServe?" &nbsp;To read the complete Infinite Loop article, written by Dave Girard, click <a class="offsite-link-inline" title="http://arstechnica.com/apple/guides/2011/07/does-apple-still-care-about-creative-pros.ars?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=rss" href="http://arstechnica.com/apple/guides/2011/07/does-apple-still-care-about-creative-pros.ars?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=rss" target="_blank">here.</a></p>]]></content></entry><entry><title>The Motherlode for Content Producers: Half of TVs to Have Internet Connectivity by 2015</title><category term="content producers"/><category term="internet tv"/><category term="production news"/><category term="tv"/><id>http://www.thestoneroad.com/patter/2011/7/6/the-motherlode-for-content-producers-half-of-tvs-to-have-int.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2011/7/6/the-motherlode-for-content-producers-half-of-tvs-to-have-int.html"/><author><name>Stone Road</name></author><published>2011-07-06T16:52:40Z</published><updated>2011-07-06T16:52:40Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"About 47 percent of total flat-panel televisions shipped in four years will have Internet connectivity, as manufacturers bet on the expansion of Netflix and direct-to-consumer offerings from content producers like&nbsp;<strong><strong>Time Warner&rsquo;s</strong></strong>&nbsp;HBO. &nbsp;To read the entire CNBC article, written by John Melloy, click <a class="offsite-link-inline" title="http://www.cnbc.com/id/43641280" href="http://www.cnbc.com/id/43641280" target="_blank">here</a>.</p>]]></content></entry><entry><title>Apple Responds to the FCP X Disaster</title><category term="FCP"/><category term="apple"/><category term="production news"/><category term="video editing"/><id>http://www.thestoneroad.com/patter/2011/7/2/apple-responds-to-the-fcp-x-disaster.html</id><link rel="alternate" type="text/html" href="http://www.thestoneroad.com/patter/2011/7/2/apple-responds-to-the-fcp-x-disaster.html"/><author><name>Stone Road</name></author><published>2011-07-02T14:12:42Z</published><updated>2011-07-02T14:12:42Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>"By now, most people that are interested in Apple and/or video editing have heard about the<a href="http://9to5mac.com/2011/06/22/apple-blocks-final-cut-pro-x-app-store-reviews-amid-criticism/">ongoing criticism</a>&nbsp;towards Apple&rsquo;s latest professional movie making software,&nbsp;<a href="http://9to5mac.com/2011/06/14/final-cut-pro-x-available-on-the-app-store-next-week/">Final Cut Pro X</a>. Many are calling this total revamp of the Final Cut product an application that is not suited for professionals. Some have even dubbed it as a slightly jazzed up version of iMovie &ndash; &ldquo;iMovie Pro.&rdquo; Now, Apple has officially responded to this criticism with a new &ldquo;answers to the most common questions we&rsquo;ve heard&rdquo;&nbsp;<a href="http://www.apple.com/finalcutpro/faq/">web page</a>." &nbsp;To read the entire 9to5Mac article written by Mark Gurman, click <a class="offsite-link-inline" title="http://9to5mac.com/2011/06/29/apple-officially-responds-to-final-cut-pro-x-complaints-with-new-faq-website/" href="http://9to5mac.com/2011/06/29/apple-officially-responds-to-final-cut-pro-x-complaints-with-new-faq-website/" target="_blank">here.</a></p>]]></content></entry></feed>
